Grow smarter, not harder.
At Trellis, we connect produce growers with fresh opportunities to expand their reach and grow their business.
Secure new customers

Reach the right retail and foodservice customers, build lasting connections, and grow your customer base with ease.

Launch new programs

Launch new programs that resonate with your audience, driving engagement and boosting business growth.

Find new opportunities

Identify key opportunities and craft strategies that lead to meaningful, sustainable growth for your business.

Let your team nurture existing relationships, let us create new ones.

Too often, account management and business development fall to the same team. This can unintentionally stretch resources thin and hinder desired growth. Getting ahead requires a clear plan, one that focuses on connecting with new customers and finding the right opportunities to expand your reach – without neglecting current relationships.

We speak your language.

The produce industry is unique. Perishable products, fluctuating markets, and complex supply chains create distinct challenges for growers that require agility, industry expertise, and the right connections to overcome.

With years of expertise in produce, we understand the challenges well. Our proven approach to simplifying the complexities of new business development aligns your business goals with sales and marketing strategies to achieve the growth you deserve.

Strategic growth, tailored to your brand.

Trellis works as an extension of your team, not as an outside consultant. We focus on strategic business development tailored to your unique goals, helping you identify new markets, launch new products, and strengthen your existing customer relationships. With Trellis, you gain a partner committed to your success.

Connections that cultivate new business opportunities.

When your company has the right connections, success follows. At Trellis, we specialize in new business development, providing strategic guidance and industry expertise to help you attract new buyers, strengthen existing relationships, and secure the right opportunities for long-term growth. As part of your team, we transform potential into profits, helping you expand your reach and build a foundation for sustained success.

Three steps to new opportunities.

1.

Book a call.

Schedule a time to discuss your business goals and challenges.

2.

Build a strategy.

We’ll create a new business development plan specific to your needs.

3.

Grow your business.

Watch your business grow with a clear, actionable plan and a partner to guide implementation.

Trusted by growers like you.

Business Development

Ready to grow your business?

Trellis partners with established growers to drive new customer acquisition. Our strategic approach opens doors and builds partnerships aligned with your overall brand and business goals.

Go-to-Market Strategy

Launching something new?

Whether it’s a product, brand, or business division, we provide hands-on support to help you understand the market, define a value proposition and craft a go-to-market strategy so you can launch with confidence.

Fresh produce has been my passion since day one.

As a grower, you know your farm, crop, and product better than anyone. Knowing how to expand your product’s reach? That’s where I can help.

Over the years, I’ve learned that growth in the produce industry is all about building relationships. My mission is to cultivate meaningful connections among growers, customers, and partners that help all succeed.

I’ve held roles at Oppy, Golden Sun Marketing, Apeel Sciences, and Revol Greens, gaining invaluable industry experience from innovation to branding to retail execution. In 2024, I was honored as one of Produce Business’s 40 Under 40, recognizing my commitment to helping this industry thrive.

As a business development expert, I’m driven by seeing growers unlock their full potential. With a relationship-focused approach and a strong network of customer connections, I’m ready to open doors and drive growth for your business.

Chayla Balko headshot

Grow with Trellis as your guide.

Partnering with Trellis gives you the tools and support to address your business challenges and achieve your goals faster and more efficiently. Take the first step toward growth today!

Expand into new markets with a clear, strategic approach.

Build strong, lasting relationships with sourcing teams.

Launch new products with confidence and expertise.

Strengthen your existing customer base through collaboration.

Bring fresh energy and focus to your business development efforts.

Benefit from having an industry expert on your team.